Economics of Digital Markets and Privacy

The digitization of the economy is one of the most critical issues of our time. This course is about digital economics and how the digital economy influences markets, the society and organizations. To do so we focus on the Internet and digital platforms, mobile communications and network operators, social media and privacy.

We will identify and formalize the main features of the digital economy, in particular the economic characteristics of digital goods, analyze the specific business strategies employed by the firms, and discuss the implications of digitization for public policy. We will cover relevant theoretical and empirical material in industrial organization, and also discuss some timely case studies in class.

Session 1 :
Formule standard : Une épreuve sur table de 2 heures.
Formule dérogatoire : Une épreuve sur table de 2 heures.

Session 2 Une épreuve sur table de 2 heures.

Prise en compte de la situation sanitaire :
Si, pour tenir compte de la situation sanitaire, des restrictions ou des contraintes sont imposées à l'Université Paris Nanterre ou à l'UFR SEGMI, tout ou partie des épreuves, contrôles de connaissances et examens terminaux de la session 1 et de la session 2, ainsi que des sessions de rattrapages, pourront se dérouler en mode distancié.

The course will provide economic tools for the understanding of digital economics, as well as basic insight into how the digital economy impacts markets, market organization and society. Students will learn to identify and analyze business models for digital platforms, and perform economic analysis of network markets for the purpose of public policies (antitrust, regulation and data protection).

• Shy, O., (2001), The economics of network industries, Cambridge University Press.
• Anderson, S., Waldfogel, J. and D. Stromberg (2015) Handbook of Media Economics, North Holland.
• P. Belleflame and M.Peitz, Industrial Organization, Cambridge University Press.